HOW TO NAVIGATE THE BUSINESS TERRAIN

How to hire a freelancer
Things to Consider When Hiring a Foreign Freelancer
So you found this awesome freelancer online. They are everything. They have the experience and are cheap. And the difference in time zones means they can help you execute tasks even when your local employees are sleeping. That’s all good. We all are familiar with the many benefits, especially to growing businesses, of hiring freelancers. … Read more
Seven Reasons to Move Team Communication to Slack
Seven Reasons to Move Team Communication to Slack
Slack ranks among the hottest next-generation communication and collaboration tools out there. You can most certainly say that the mission of the people behind the app is to change the way people communicate at work. It doesn’t matter what industry or niche you work in. Slack is virtually all-encompassing in application. If there’s a limit … Read more
Set up email alias for g suite email - Macaulay Gidado
Do You Know How to Setup an Email Alias on Your G Suite Email?
An email alias is basically an alternative email address (whether already assigned to a mailbox or not) that you can use to send out or reply to emails via your mail mailbox. Last time, I talked about how to configure catch-all routing on G Suite. Today, I will talk about setting up an email alias … Read more
Sign up for G Suite - Macaulay Gidado - Configure Catch-all Routing
Do You Know How to Configure Catch-All Routing on G Suite?
Well, I will show you how. First, let’s talk about what catch-all routing is and why you need it. A catch-all, also called a wild-card email address, refers to your chosen G Suite mailbox for catching all emails sent to any nonexistent email address on your domain, and it doesn’t matter if that nonexistent address … Read more
Domain-Name-101-for-Business-Men-and-Women - Macaulay GidadoDomain-Name-101-for-Business-Men-and-Women - Macaulay Gidado
Domain Name 101 for Business Men and Women
Are you thinking of setting up a website or landing page for your business? Among the first set of things you need to do is register a domain name for your business. The problem is that when you are not IT savvy, understanding how the Domain Name System works alongside the terminology associated with it … Read more
Five Powerful Ways to Drive Engagement on Your Website
When running a website (whether a personal or a business website), the main goals are usually lead generation, conversion, and sales. However, whatever leads your site manages to generate would translate to nothing without engagement. Thus, conversion and sales via the site would remain elusive. The question is: why engagement? One answer to that is … Read more
Six Tips for Increasing Your Business’ Operational Efficiency - Macaulay Gidado
Six Tips for Increasing Your Business’ Operational Efficiency
Any businessperson that wants his or her business to remain competitive among its peers has to channel a lot of efforts into improving its operational efficiency. This is especially true for small and midsize businesses, considering their limited resources. To manage your business efficiently, you have to analyse every aspect of your operation and curb … Read more
Five Legendary Entrepreneurs that Found Success Later in Life
Recent trends and reports show that millennials are start a new businesses as their baby boomer counterparts. This trends make it seem as though starting a business at a young age is a prerequisite for success. But that’s not true.